Tuesday 29 April 2008

Plagiarism in Optima Forma - "Bikini Peaking Jeans"

Although the last years many a high technological and breathtaking innovation originates from Japan, for years on end they have been infamous for their copying and apparently they still do so.

The British press divulged a (what they called) novelty in the world of fashion: the jeans of Sanna’s Brazil Fashion. The creation, which mixes the low designed jeans with the vision of a part of a bikini underneath is from a brand unknown in Brazil, although it is promoted as Brazilian Fashion. Navigating the internet you will discover that it is a Japanese brand.
Reportedly the jeans are developed in Japan, and according to the labels manufactured in Brazil. To uphold the Brazilian image, they are sold in the Brazilian sizes, which are different to the standards used in Europe and the US.

But apparently the British are not well-known with the Brazilian Fashion, being famous for its sexy designs, such as the dental floss bikini (fio dental) and many other designs, as the Brazilian women are not afraid or ashamed to show their bodies or at least a part there of.

So, Sanna’s Brazil Fashion jeans are no novelty at all, as the Brazilian jeans brand Zoomp introduced the "bikini peaking jeans" already in their Summer Collection of 2006.
Judge for yourself. The first picture is from Zoomp, the other ones appear at the website of Sansa.
Plagiarism in optima forma.

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